Full Bio

Gary Tanashian’s journey into market analysis began through his experience as the owner of a progressive medical device manufacturing company, where he navigated multiple economic cycles over 21 years. This hands-on business experience provided him with a deep understanding of how macroeconomic forces influence individual sectors and markets. His exposure to global economic realities fostered his interest in financial markets, ultimately leading him to create biiwii.com in 2004. The website, whose name stemmed from the phrase "but it is what it is," served as a platform to discuss the inherent instabilities in the financial system, particularly the dangers of excessive debt and the boom-bust cycles driven by Keynesian monetary policies.

In 2008, amid the height of the financial crisis, Tanashian launched Notes From the Rabbit Hole (NFTRH) Premium, a market analysis service designed to provide clear, actionable insights even during volatile periods. The service is built on a blend of technical analysis, market sentiment, psychology, and unique macro-market indicators. Through NFTRH, Tanashian emphasizes the importance of staying flexible and adapting to market changes, encouraging investors to manage risks while being prepared to capitalize on opportunities in both inflationary and deflationary environments. His analytical approach has helped his subscribers navigate through major market liquidations, cyclical bear markets, and inflationary bull runs with confidence.